Category Archives: SEO

How To Build Your Google Rankings

Rebuild Your Google Rankings

Over recent years Google has introduced several quality measuring algorithms that have (at different times) hit millions of websites organic rankings, causing chaos and lost traffic & profits.

Before you can hope to get the the top of Google you need to understand what each of these algorithms does, why it does it and what you must do to avoid any google penalties.

The first thing that you need to establish in order to mend your rankings is whether or not your site has been hit by Penguin or Panda. Penguin is the cause if you can see a drop in search traffic on the 24th April 2012.

Penguin also penalizes the keywords with the most over-optimised back-link anchor text. To see the most used phrases in your back-links, utilize the free SEO tool at Continue reading